Last year we launched our first ever blogger awards, to celebrate all things summer- and holiday-fashion. From beachwear looks to DIY sunglasses to holiday packing essentials, we enlisted your help to nominate and vote for the very best articles online about these topics, written by UK bloggers.

And now, the results are in and it’s time to reveal the winners, who will each receive a £100 voucher to spend at Discounted Sunglasses. Thank you to the 500+ of you who voted and helped to choose them!


Best Beachwear Outfit Post Winner: CravenWild

Read the winning blog post:

Not only did Hermione style an awesome beach look, complete with retro pink shades, she also showed you how to change up just a few pieces to transform the look into an edgy, urban get-up too.

Best Summer Holiday Essentials Post Winner: Shelley Morecroft

Read the winning blog post:

First on Shelley’s essential packing list? Sunglasses. Yep, we can get on board with that. She runs through her recommended holiday necessities, from the best bikini brands to pocket-friendly cameras to capture all of your holiday looks on film.

Best DIY Sunglasses Decoration Tutorial Winner: Hey Preston

Read the winning blog post:

Feel fab in Laura’s fruity sunglasses – just follow her easy-peasy DIY tutorial to make your own pair! Maybe you have an old pair of shades that could do with a fun refresh?

Best Summer Capsule Wardrobe Post Winner: The Friday Girl

Read the winning blog post:

Limited suitcase space makes packing everything you need to retain your fashionista status hard right? Not with Allie’s list of 5 wardrobe essentials – each piece can be styled up or down and goes with multiple looks.

Best Outfit Featuring Discounted Sunglasses Winner: Shy Strange Manic

Read the winning blog post:

We love seeing how you wear your Discounted Sunglasses, and Kariss’ bold, retro-inspired look scooped in the most votes. The red two-piece is just perfect with the lipstick red Calvin Klein sunglasses she picked out from our range.


Thanks to everyone who participated in our summer fashion blog awards, it’s been fun! Did the blog posts that you voted for win? Would you like to see us run these awards again for summer 2017?